Itch or pruritus is caused by stimuli to the skin surface which causes the person to scratch to remove the unpleasant sensation. Certain skin conditions, for example, eczema or psoriasis, causes chronic itch which often leads to secondary infections. Common cause of itchiness is due to an allergic reaction causing formation of itchy, red hives and wheals. There are many over-the-counter drugs that can help to alleviate or reduce itching. In severe cases, prescription medications are used to treat the condition.
Topical Hyrocortisone
Itchiness can be controlled by using over-the-counter hydrocortisone drug. The medication can temporarily alleviate the itch. It is formulated as a topical cream, spray, gel or ointment. Topical hydrocortisone medications are available in half percent potency or one percent strength. For severe conditions, a doctor's prescription is necessary for stronger potency. Always follow the dosage and the instructions on the label to avoid any potential adverse reactions.
Herbal Medicine
Herbal medicine can be used to help stop the itchiness from skin conditions or from allergic attacks. A common topical herb used is Aloe vera. The extract from the leaves and stem of the aloe plant contain resin aloin which can confer anti-itch properties when applied to the skin. Other herbs, such as, calamine, ginkgo baloba, licorice roots and calendua may possess some anti-inflammatory properties which may be used to treat itchiness. Herbs can be applied as pastes, creams, or as cold compresses to the affected area on the skin. Always consult a medical doctor before starting any herbal treatments.
Anti-histamines
Anti-histamine drugs can reduce or stop the symptoms of itchiness from an allergic reaction. A common anti-histamine medication is Benadryl. This drug contains the histamine inhibitor, diphenhydramine, which can prevent the release of histamine chemicals in the body causing the itching. Bendryl and other anti-histamine drugs are over-the-counter drugs and available as oral pills, topical creams, lotions, gels or sprays. Do not drive or operate heavy machinery when talking anti-histamines because the drug can cause drowsiness. Always read and follow the instructions and exact dosage for over-the-counter medications.
Analgesic Medications
In severe conditions, such as, allergic attack or anaphylactic shock, local or topical analgesics are applied, such as, lidocaine anesthetic. Lidocaine creams, injections or patches are used to numb the affected area and confer temporary relief from the chronic itching.


