What To Look For
When shopping for shoes, you as a runner, must be honest about your weight, foot structure, gender and level of experience. Shoe designers release entire lines of shoes oriented to devoted runners. Don't be intimidated. Look for shoes that are most often rated high on durability, cushioning, stability and comfort. No one shoe is best for all runners, but several brands have quality shoes that may fit your running needs.
Common Pitfalls
Don't be fooled by design or price. Blisters, toe cramps or foot pain can occur when the fit is poor. Sizes vary from brand to brand, so get your feet measured professionally. A men's size 8 in Brooks may be a size 8.5 in a Nike. Try shoes on at the end of the day when your feet are slightly larger. Your foot size then will mimic how your feet are after running for a bit. Don't try to "break in" your shoes. Running shoes with a snug fit through the arch are designed to fit without giving or slipping and won't wear with your feet.
Where To Buy
Running shoes are available at specialty running shoe stores and sporting goods stores. If you know the brand of shoe you want, go to that brand's website. Click on the option to find which stores nearest you carry the shoe you want. If possible, try the shoe on before you buy. Buying online is iffy, because many times when the shoes arrive, they don't fit. Even if you're familiar with the brand, make sure you know how to return the shoe.
Cost
Most new running shoes range from $80 to about $130. You can find less expensive shoes by looking at last season's models; stores will often reduce prices to move inventory. More-serious runners will notice their shoes are more expensive because of durability and advanced features. Beginners should avoid borrowing or buying used shoes. Each person's foot is different with pronation or how your feet strikes the ground. The price may seem like a good fit, but it's doubtful you have the previous owner's exact same feet issues.
Comparison Shopping
Adidas, Asics, Brooks and Saucony produce racing and motion-stable, sturdy shoes. While these "training" shoes tend to be heavier than their racing shoes, they're perfect for beginner runners. Etonic makes great shoes for those who need extra room in the toe box or a wider fit due to problems such as bunions. Puma makes street sneakers as well as good shock-absorbing shoes for competitive runners. Nike offers shoes with an electronic sensor that interfaces with iPods and then downloads info to a website to track your training. Under Armour and Zoot produce quality shoes for triathletes. Ecco and New Balance recently released running shoes with lower heels, and not-so-dense soles ideal for training and racing.
Accessories
Socks are almost as important as shoes. Brands such as Sugoi and SmartWool produce socks with specific fibers that control moisture and odor. Most socks come in ankle-high or slightly below lengths. They come in small, medium or large sizes that allow for a wider range of feet.
Also important are shorts and shirts. Look for moisture-control material to avoid chafing. Always take into account weather conditions before going out for a run. In fall and winter, midday runs will typically be warmer. In spring and summer, runs are best in morning or evening to avoid noontime heat. And don't forget sunscreen.
Insider Tips
Find your size, try on the shoe, and if you like it, check online. There's a chance you may be able to get the shoe cheaper through Internet shoe warehouses. Also certain brands have "online" sales open to members. But don't forget to factor in tax, shipping and handling. While in the store, ask for last year's models. Recently launched updates do offer the latest technology but don't guarantee that it's the right shoe for you. Nothing wrong with wearing last year's Brooks Adrenalines--if they fit, run.
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