If you love fitness and want to help others become fit, starting a fitness boot camp may be a fun and profitable experience for you. Boot camps are a good way to earn more money as a personal trainer or fitness instructor and you often don't have the overhead of an expensive studio or gym.
Create a business plan. Every good business needs a business plan. This is a detailed report on your concept, your plan executing the plan, your goals, your financial needs and a financial forecast for the first one to five years. It doesn't have to be fancy. In most cases it is only for you to refer to, unless you plan to seek a bank loan or investors.
Decide what type of boot camp you will run. Boot camps come in all different styles -- military boot camps, sports conditioning boot camps, boot camps for moms, weight loss boot camps, Hollywood boot camps and more. Develop a plan for your boot camp and how it will be structured, including a list of exercises and a class format.
Find a space and develop a schedule. In many cases, these two steps will go hand-in-hand, as you will need to plan your schedule of classes around when the space is available. Many people choose to hold boot camps in a public park when the weather is nice, or indoors at a local gymnasium when the weather is poor. The outdoor space is free, but you may want to scout out your prospective spot to see if there is other competition for space during your selected time. It's always good to find a backup space for times when the weather is poor; this could be a classroom at a community center or a space in a public gymnasium. You will need to make prior arrangements for these spaces and often pay an hourly fee.
Check with the local government to make sure you do not need any permits. This is especially true if you plan to hold your boot camp in a public space. In some cities, you are required to register your boot camp with the city, and space is granted on a first-come, first-served basis.
Get a fitness certification. This is not a must but it is suggested that you obtain a fitness instructor certification prior to teaching a fitness boot camp. Look into certifications with the Aerobics and Fitness Association of America (AFAA) or the American Council on Exercise (ACE).
Become CPR and first-aid certified. Again, this is not a requirement, but if someone gets injured or loses consciousness during one of your classes, you should be able to administer CPR and basic first aid.
Purchase fitness instructor insurance. This protects you against being held liable for injuries that happen during your classes, and it's a must have. It's not expensive -- approximately $175 for 12 months of coverage.
Buy equipment. Depending on what kind of boot camp you are planning to have, you will need some equipment, such as weights, balls, sand bags, mats, jump ropes, etc. Make a list of the equipment you need and either shop online or go to a sporting goods store. If you are buying in bulk, you may be able to get wholesale prices at online retailers.
Market your boot camp online and in the community. Post fliers in community or shopping centers, hold a free class, send out mailers, make a website and come up with creative ways of marketing yourself and your business.