Market Pantry is an exclusive grocery brand of products owned and sold by the Target Corporation. Market Pantry products range from whole foods and natural items, such as bottled water, eggs and milk, to processed products such as breakfast cereal, bread, cookies, crackers and other packaged items.
Nutritionally, Market Pantry products are often no different from their competitors. They have the same ingredients, same serving sizes and same nutrient totals per serving. However, because they are a store brand and not as immediately recognizable, the price of a Market Pantry item is almost always lower than the price of a comparable name brand item. For that reason, many families can slash their grocery bill totals by switching brands without sacrificing product quality.
Nutrition facts for Market Pantry items vary widely based on ingredients. Since the brand sells so many products, it is most useful to evaluate nutrition facts based on individual item comparisons. A Market Pantry whole wheat English muffin has 120 calories, 1.5g fat, no cholesterol, 300mg sodium, 27g carbohydrates, 4.5g fiber, 5g sugar and 7g protein. A tablespoon-sized serving of Market Pantry blackberry jam has 50 calories, no fat, cholesterol or protein, 10g sodium, 13g carbohydrates and 10g sugar.
A leading name brand's whole wheat English muffin has 130 calories, 1g fat, 240mg sodium, 25g carbohydrates, 3g fiber, 2g sugar and 6g protein, thus making it a comparable choice to Target's offering. A popular brand name maker of jams and jellies offers a seedless blackberry jam that has 50 calories, no fat, cholesterol or protein, 13g carbohydrates and 12g sugar per tablespoon, also making it comparable to the Market Pantry choice.
Although Market Pantry offers frozen fruits, canned beans, packaged oatmeal and other whole foods, their offerings aren't as extensive as other brands', and it would be difficult to fulfill all recommended nutritional needs with just Market Pantry products. The MyPyramid eating guide from the USDA recommends daily servings of whole grains, vegetables, fruits, nonfat dairy products and lean proteins, with a focus on whole and unprocessed items. If you buy Market Pantry products, balance them with whole foods to make sure you're getting the nutrients you need, and always speak with your doctor before making any dramatic changes to your daily diet.