While shampoos focus on cleaning your locks, they also provide other benefits depending on their individual formulas, from volumizing hair to moisturizing it. Moisturizing shampoos aim to supplement or replenish your hair's natural oils, lending it a shiny look and a supple texture. For maximum moisture, take professional shampoo recommendations to heart and supplement your shampooing regimen with regular conditioning, as well as optional moisturizing techniques such as leave-in creams and hot oil treatments.
Treat Your Type
For those with normal hair who seek a basic, affordable, all-purpose shampoo with a focus on moisturizing, the Allure website recommends Clear Scalp and Hair Therapy Total Care Nourishing Shampoo, touting the product's ability to lend hair a glossy sheen. If you have dry hair in need of moisture, Allure suggests Redken All Soft Shampoo, which hydrates hair with argan oil, while the Cosmopolitan website gives Pantene Pro-V Nature Fusion Moisture Balancing Shampoo with aloe high marks. For curly locks, Fekkai Perfectly Luscious Advanced Curls Shampoo with moisturizing grape seed extracts makes Allure's “best of” list. Coconut oil-enriched Pantene Pro-V Relaxed and Natural for Women of Color Dry to Moisturized Shampoo comes with Allure's seal of approval for African-American hair.
Conditioner serves as an essential part of any hair care regimen focused on moisturizing -- some products offer a two-in-one shampoo-conditioner combo. In this category, Cosmopolitan champions Touchably Smooth 2-in-1 Shampoo + Conditioner from Herbal Essences, noting that its moisturizing capabilities help keep frizz and static to a minimum. The Beauty Department recommends Keratase Cristalliste shampoo-conditioner combo for its ability to moisturize, smooth and volumize all at once; reviewer Kristin Ess praises the shampoo's scent.
As your hair ages, it naturally loses moisture over time, often taking on a finer and more brittle texture. In 2014, Good Housekeeping evaluated a selection of anti-aging shampoos that help your hair retain its moisture and suppleness as you mature. The website's reviewers came away most impressed by L'Oreal Professional Serie Expert Age Densiforce Shampoo and the pricier Masque, both of which encourage moisture, body and manageability.
For the Boys
GQ's list of the best shampoos for specific hair types offers moisturizing shampoo recommendations geared toward men. For hair on the dry side, GQ enjoys American Crew Daily Moisturizing Shampoo for its ability to hydrate without leaving a greasy residue. This shampoo relies on hair-softening rosemary and thyme. If you have curlier locks, GQ recommends Bumble and Bumble Curl Conscious Smoothing Shampoo to lock in moisture and cut down on frizz.
Keeping It Safe
The EPA-recommended nonprofit organization GoodGuide rates household products, including shampoos, based on their personal safety in terms of potentially toxic ingredients as well as their eco-friendliness. As of 2014, the organization's top-rated moisturizing shampoos include Natura Ekos Andiroba Shampoo for dry and damaged hair, Aubrey Organics J.A.Y. Desert Herb Revitalizing Shampoo and Aubrey Organics Blue Camomile Hydrating Shampoo, all of which scored a perfect 10 out of 10 for safe, nontoxic ingredients.
- Allure: Hair 2012: Best of Beauty: Shampoo and Conditioner
- Cosmopolitan: These Products Will Give You Great Hair All Winter
- The Beauty Department: High. Med. Low. Our Current Favorite Shampoos + Conditioners for Moisture + Shine at Every Price Point
- Good Housekeeping: Anti-Aging Products for Your Hair
- GQ: Heads Up: The Best Shampoos for Your Hair Type
- GoodGuide: Shampoo Product Ratings
- GoodGuide: About