Helping You Live Stronger, Healthier, & Happier.

Our Mission

LIVESTRONG.COM provides the blueprint to simple healthy living.

Our mission is to empower anyone at any age or stage in their fitness journey with the information and tools that will help them to make better choices – even just one small better choice can motivate them and improve their potential to truly thrive.

The Keys to a Healthy Life

We believe achievements start with education and a commitment to small, daily choices. We create content that engages and informs, and we complement it with practical tools to make living healthy an easier and sustainable process.


We measure our success by the number of people we inspire each day to take steps to improve their wellness and happiness.

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LIVESTRONG's Webby-Award winning MyPlate App is the fastest and easiest way to lose weight and improve your health! Join millions who have lost weight with MyPlate — the most user-friendly way to track your food and exercise on your Android, iPhone, iPad, and Apple Watch. MyPlate makes tracking calories and getting the proper nutrition easy.

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We’re always looking for tips and leads on new stories. Got something you wanna share? Contact our editorial team.


Our team is energized by working in an environment where their decisions have a positive impact on our growth and success and the health of people in the world around us.

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Copyright © 2019 Leaf Group Ltd. Use of this web site constitutes acceptance of the LIVESTRONG.COM Terms of Use , Privacy Policy and Copyright Policy . The material appearing on LIVESTRONG.COM is for educational use only. It should not be used as a substitute for professional medical advice, diagnosis or treatment. LIVESTRONG is a registered trademark of the LIVESTRONG Foundation. The LIVESTRONG Foundation and LIVESTRONG.COM do not endorse any of the products or services that are advertised on the web site. Moreover, we do not select every advertiser or advertisement that appears on the web site-many of the advertisements are served by third party advertising companies.