The LIVESTRONG.COM team recently hosted an intimate chef dinner for top influencers and food journalists with Chef Tal Ronnen at Crossroads Kitchen on Melrose Avenue in Los Angeles to try the Impossible Burger: an entirely plant-based burger that sizzles, bleeds and tastes like meat.
This event was the first of our brand new “Future of Food" chef dinner series. In coming months, we'll be exploring food trends, forward-thinking chefs and scientific breakthroughs through a series of intimate dinner parties.
Attendees included My Nguyen of @MyHealthyDish_ (956,000 Instagram followers), Jordan Younger, and Kelly Leveque.
We treated attendees to a three-course plant-based dinner with the main entree: The Impossible Burger! (Only available in six restaurants worldwide right now.) The burger is truly insane. It has the texture and flavor of an In'n'Out burger. As someone who hasn't eaten meat for the past two years for ethical and environmental reasons, I think this burger could have an incredibly positive impact on the planet.
The Impossible Burger is arguably the most revolutionary alternative protein of the 21st century: the entirely plant-based burger is called the “Impossible Burger” because it has achieved an impossible feat – looking, sizzling, and even bleeding like meat.
As delicious as meat can be, it can also leave a deep environmental footprint in its wake. As the environmental impact of meat as well as its health impact have become increasingly apparent, it’s imperative to develop alternative sources of protein that offer a healthier future for the planet and for our bodies.
LIVESTRONG.COM gives you the blueprint to simple healthy living, and a key component of that is discovering better choices. We are what we eat, after all. Compared to cows, the Impossible Burger uses 95% less land, 74% less water, and creates 87% less greenhouse gas emissions. And if that wasn't enough, it’s also 100% free of hormones, antibiotics, and artificial ingredients.
At LIVESTRONG.COM, we help people become their happiest, healthiest, best selves. In the spirit of supporting this mission, we’re excited to give top influencers and food journalists a taste of the Impossible Burger (only available in six restaurants worldwide) and reporting back to you, our readers, to help you make informed choices to become your happiest, healthiest selves.